Braun

iF award

Braun watches and clocks were awarded a total of six prestigious iF awards and two acclaimed gold iF awards

at the annual ceremony in Munich on 9th February 2012. The iF design award was established in 1953 and is

one of the most highly sought after awards for design excellence. Braun is world renowned for its character-

istic, style-defining form language. It is Braun’s comprehensive technical and design quality that makes every

product so fascinating. The reflection of this technical excellence in the design of Braun products has become a

watchword in international industry in the 20th and 21st centuries.

Red Dot design award

Braun watches and clocks were awarded a total of ten prestigious Red Dot awards and two acclaimed Red

Dot ‘honourable mentions’ The Red Dot design award dates back to 1955 and is now one of the world’s larg-

est and most distinguished design competitions. Red Dot stands for belonging to the best in design and busi-

ness. Excellent design is selected by competent expert juries in the areas of product design, communication

design, and design concepts. Winning products are presented in the Red Dot Design Museum on the premises

of the historical Zollverein Coal Mine Industrial Complex in Essen. In 2012, 1800 companies and designers from

58 countries registered to the “Red Dot award: product design”. Within the competition's 19 different catego-

ries, a total of 4515 registrations were submitted, but only the best were awarded.

Braun Digital clock range

The Braun Digital travel, alarm and radio clocks received six Red Dot awards from the jury of leading

international design experts in 2012. This range of innovative and cutting edge clocks are designed for the

21st century, reflecting Braun’s core philosophy that design mirrors functionality. Here technical excellence and

quality combine to form the new aesthetic.

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Design awards 2012